Radio

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Inside Shopify’s first mass media buy

CMO Jeff Weiser says the brand is good at niche and now it’s time to go broad.

BMO

BMO takes Toronto and Montreal: Media Monitors

Financial services were the top buying category in Toronto, but autos reigned supreme in Montreal.

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Stingray shifts its monetization model

Ryan Fuss gives a peek into the company’s advertising ambitions.

RBC

RBC buys on top: Media Monitors

The financial institution knocked the top players out in both Montreal and Toronto.

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OLG knocked out of the top spot: Media Monitors

The Honda Dealers Association purchased more than 1,700 spots in the Toronto market.

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Another big buy for OLG: Media Monitors

CTV also stayed on top in Montreal.

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TSN 1040 revamps radio lineup

As its main market competition Sportsnet 650 gains ground, the Bell Media-owned station is changing things up to stay ahead of trends.

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OLG, CTV stay on top: Media Monitors

BMO also held the top spot in both major cities, while Volkswagen made a newb uy.

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OLG at the top again: Media Monitors

CTV also held the top spot in Montreal.

Docking

Sportsnet Radio adds a new morning host

Format director Dave Cadeau says the station is aiming for inclusivity and to make all fans, even casual ones, feel included.

radio

Christmas music radio strategies pay off: Numeris PPM

CHFI in Toronto and QMFM in Vancouver took over the top spots in their respective markets, making big gains with female audiences.

retro radio

OLG stays on top: Media Monitors

The commission made up more than 80% of the Lotto category’s total buy.

Global guys

Global refreshes AM640 lineup

The news and talk radio station gets a new schedule as ratings rise against competition.

retro radio

Pattison rebrands Calgary station

Today Radio has added retro hits to further engage adults in the 25 to 44 group.

Slots

OLG hits a three-peat: Media Monitors

Despite the lottery commission’s big buy, car brands were the largest category overall in Toronto.