Research
Exclusive: Black Friday, Cyber Monday advertisers with the biggest presence
AdEase data shows where brands showed up during the most important shopping events of the year.
YouTube drops first year-end recap
The report includes regional lists and shareable personalized summaries for eligible users.
Retail, QSR categories drive TV ads in latest AdEase report
The Brick Warehouse was the most active advertiser for the week of Nov. 24 to 30.
McDonald’s tops latest radio ad chart: AdEase
Subway and Shopper Drug Mart re-enter the ranking for the week of November 24 to 30.
MTM Jr: The next generation of news consumers
A look at the key demographics of kids that access news and the sources they use.
Publicis, Mediabrands, OMG top Q1-Q3 new business report
Spark Foundry tops 32 competitors to be the leading Canadian agency, according to the latest COMvergence data.
Exclusive: The most active TV advertisers for Black Friday
Home, kitchen and bath retailers accounted for nearly half the ad volume in all major markets.
Black Friday, Cyber Monday retail journey is shifting: Vividata
Shoppers are increasingly using a mix of digital and in-person touchpoints to guide their purchase decisions.
McDonald’s leads TV ad charts as QSRs, furniture dominate
Subaru and Amazon Canada also ranked among the top five in the latest AdEase ranking.
Top podcast rankings hold steady in October
A number of new shows debuted on Triton Digital’s top 100.
Social media, TV reach the most Canadians: Vividata
The Fall 2025 Cross-Media Update provides a comprehensive look at Canadians’ media consumption.
McDonald’s leads in radio ad volume: AdEase
Ozempic and Wegovy maker Novo Nordisk remains prominent in the ranking for the week of November 17 to 23.
FIFA 26: Media experts talk strategic planning for World Cup
During the AMA Toronto event, Level5 Strategy founder David Kincaid issued a challenge to the industry ahead of next summer’s tournament.
Numeris signs Amazon Ads to national VAM
Plus, Numeris releases 2025 Grey Cup audience numbers.
Industry News: Leger acquires advertising research firm
Plus, MediaTonik adds two SJC Media brands to its portfolio.
- Omnicom to cut 4,000 jobs and consolidate agencies: Financial Times
- Omnicom Media Canada names Shelley Smit CEO, Noah Vardon as GM
- Netflix comes out on top in WBD bidding war with $82.7B deal
- Bell Media, Loblaw Advance launch closed-loop measurement
- Exclusive: Black Friday, Cyber Monday advertisers with the biggest presence
