Screening Room

Image courtesy of WestJet

Video storytelling at the heart of WestJet’s holiday campaign

3 days ago

Spotted! ‘The Time Store’ sells more moments for people facing cancer

3 weeks ago

Assante Hydrostone OOH turns Halifax street into brand message

3 weeks ago

Coca-Cola shifts Fuze Iced Tea media strategy with Skip partnership

2 months ago

Boost billboards feature built-in way to move

2 months ago

Contigo Canada turns bottles into portable positive messages

2 months ago

Flight Centre ramps up investment across all channels

2 months ago

Behind the Buy: Stonefire turns naan into a collectible item in Mario Kart

2 months ago

Knorr aims to change brand perception with wrestling activation

2 months ago

Behind the Buy: SHN says it’s expanding OOH presence as it finds success

2 months ago

Maybelline looks to revamp brand image with WNBA campaign in Canada

2 months ago
(Image courtesy of FlightHub)

FlightHub tells the story of travel through digital doc series

2 months ago

SiriusXM Canada adds Reddit to channel mix for the first time

3 months ago
(Image courtesy of the NHL)

YouTube series follows Stanley Cup champs bringing the trophy home

3 months ago

Canadian Women & Sport boosts digital, social to target sports leaders

3 months ago
(Unsplash picture)

YouTube Canada introduces new tools to connect brands with creators

3 months ago

Birra Moretti aims to bring Italian togetherness to Canadians

3 months ago

Google taps TIFF to showcase Gemini AI’s movie night solution

3 months ago
(Image: Ottawa Tourism)

Ottawa hopes to attract tourists with branded holiday rom-com

3 months ago

OLG comes back to traditional media with EssenceMediacom

4 months ago

Philadelphia shifts media strategy for ‘Irresistibly Fluffy’ campaign

4 months ago

Messi’s Más+ inaugurates World Crown Tournament in Toronto

4 months ago

Ryde takes a shot at wellness culture

5 months ago

Kia uses search data to tailor OLVs to specific sports fans

5 months ago

Lay’s Canada unveils its biggest campaign of the year with ‘Betcha the Farm’

5 months ago

Chef Bombay launches first ever ad campaign after 25 years

5 months ago

Behind the Buy: Sleep Country’s biggest media spend in 30 years

5 months ago