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Is a focus on breaking news hurting Canadians’ trust?

Edelman’s new Trust Barometer shows Canadians want to hear more from subject matter experts, but fear news outlets focus too much on audience size.

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Millennials: All about mobile, but still tuned into TV

The MTM’s latest study shows an at-times distinct divide between Gen Y and Gen Z.

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Isobar lays out its 2019 media predictions

From influencer ROI concerns to the aging up of Facebook, the Dentsu Aegis Network agency dives into the biggest changes we’re likely to see this year.

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Users down, revenue up at Twitter

The social network is now changing how it reports its users in its quarterly statements.

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Users stable, revenue climbing for Snap in Q4

The strong quarter led to a jump in the company’s stock.

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How did VW’s look into the future play out?

A cunning strategy, or a confusing stunt? MiC dives into Volkswagen’s plan, and whether it paid off.

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Could Snap overtake Twitter in the race for third place?

A new report on Snap by eMarketer shows that the platform’s dominance in other markets has it poised for modest growth.

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Facebook makes major gains in Q4

Now, 93% of the company’s ad revenue comes from mobile advertising.

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Facebook reigns supreme with Canadians: study

Despite being most popular, the MTM’s study confirmed the trending stereotype that Facebook is most popular with older users.

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ICYMI: Twitter to stream Lets Talk special, Snap loses another

Plus, one Canadian comedian is on the roster of celebrities in the new Big Brother run.

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Joe Strolz departs Snap Canada

The country manager announced his resignation in a memo to staff obtained by MiC.

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How the influencer landscape will shape up in 2019

How will Snapchat stack up? Will fake followers continue to plague buyers? Which platform is the next big thing?

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ICYMI: Adapt Media inks new partnership

Plus, new features on Facebook and gifts from the Globe.

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Joe Strolz on who really uses Snapchat

The social platform’s country manager tells MiC how the industry is changing – and tapping into users’ state of mind.

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Spotted! Mary Poppins swoops into Toronto

A Disney Canada activation saw Mary and her famous umbrella at the CF Toronto Eaton Centre.