Daily active users shrink, revenue grows for Snapchat
News of the user decline saw the company’s stock take a small hit.
CBC adds wheelchair rugby to its sports roster
Partnering with the Canadian Paralympic Committee allows the pubcaster to continue the conversation around the athletes in between Olympic Games.
Mars retains Mediacom in Canada
Brands under the Mars banner include Uncle Ben’s, Pedigree and an array of confectionery brands.
Broadcaster data sharing gets a deadline
BDUs must be ready to lift the lid on their set-top boxes by September 2019.
CTV greenlights a sixth season of MasterChef Canada
Season five of the culinary competition show averaged 1.2 million viewers, according to CTV.
Danone expands sponsorship with Rogers Cup to two cities
Deeper product integrations bring more of the company’s yogurt snacks to tennis fans.
Bell takes Toronto, CTV tops Montreal: Media Monitors
Shoppers Drug Mart also upped its radio buy in both cities.
What the Chuck is Corus doing in Edmonton?
An FM music station gets reformatted to better speak to its local market.
There’s more time to get your noms in for New Establishment
The deadline for the brand-side of the awards program has been extended to Friday August 10.
How Freckle wants to change the data exchange
Users can control how much of their data goes out to brands and receive payment for their information.
ICYMI: Sportsnet vet departs; Rogers names new EICs
Plus, Facebook and Instagram’s new tools could lead to people using the networks less.
Touche, Omnicom top the latest RECMA report
Most agency families are trending up, according to the annual media shop ranking.
How Numeris wants its cross-platform initiative to play out
After selecting its measurement partners two weeks ago, the organization is already looking to the future.
Facebook’s new ad suite targets mobile game developers
New targeting options and ad formats will allow developers to focus on user retention.
Movember Foundation launches first-ever docuseries on IGTV
Long-form docs show the org’s millennial male target the real-life challenges of living with prostate and testicular cancer.
