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What behaviours are Canadian Facebook users changing? (study)

Initiative and Mediabrands Insights found that more than a third have changed their interactions with the platform.

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Good Life Networks acquires adtech company

The company will acquire all issued and outstanding shares for $6 million U.S.

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Spotted! A mini-museum shatters historical myths

A shipping container filled with ancient artifacts is part of the Royal BC Museum’s plan to engage people for its new exhibition.

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How data fueled Carte Blanche’s winners

Weather, traffic and transit data was incorporated into this year’s winning digital boards.

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ICYMI: Bell’s Pinewood deal closes, YouTube rejigs Red

Plus, CBC refreshes its BC call-in show format.

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Groupe V announces repositioning, puts advertisers in focus

The Quebec media group aims to provide a brand-friendly environment for advertisers.

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Mindshare Canada adds new division, hires three

FAST will rely on quick data to deliver on biddable channels from programmatic to addressable TV.

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Tessa Ohlendorf on where Canada’s data talk goes from here

Cadreon Canada’s managing director says that just because data is a trending topic doesn’t mean it’s overrated.

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Upfronts 2018: CBS’s Monday night damage control (blog)

A culling of comedies and dramas has seen the cancellation of Kevin Can Wait, Superior Donuts and more.

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Will we be driving ads one day? DPAA summit takeaways

Plus, is programmatic OOH really programmatic? Does the distinction even matter?

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City announces steamy summer schedule

The schedule features favourites like the Bachelorette and Bachelor in Paradise alongside new dating show The Proposal, premiering June 18.

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Upfronts 2018: ABC and life after Shondaland (blog)

Scandal’s cancellation will be compensated for by Station 19, but overall, ABC’s schedule is keeping it safe.

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Sheldon stays on top: Numeris

The Big Bang Theory and its prequel captured the attention of every Anglophone market in Canada.

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Touche wins big (again) at the Festival of Global Media

For the second year in a row, the Canadian agency took home the coveted Agency of the Year award.

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The skinny on ad skipping in Canada

Magna’s deep dive into Canadians’ tolerance for online video ads.